Mark Twain supposedly once wrote a long
letter to a friend and closed with an apology for its length, stating that he
had not had the time to write a short one.
Short and clear is infinitely
better than long and rambling when creating content that you want clients or
prospects to (a) read (b) understand and (c) value. That's what I try to do for
the companies I consult for — take the time to write clear, short, valuable
content.
I can help you...
- Evaluate
e-discovery processing options
- Turn a concept into a white
paper
- Improve market positioning
by writing articles for your byline (FAR more
effective than buying ads)
- Develop clear, concise
training and marketing materials.
|
To see how I can help in developing or
promoting litigation support systems or discovery processing systems
or services, contact me at
Joe@HowieConsulting.com.
Joe Howie
A brief bio:
- Director, eDiscovery
Institute, a 501(c)(3) research organization; Editor-in-Chief of Update, the monthly electronic newsletter
of the ALSP; Member of the Law Technology News
Editorial Board; Beginning April 2010, columnist, Inside Tech
newsletter for Inside Counsel Magazine; Author,
www.EDDUpdate.com; Fellow, Council on Litigation
Management
- Graduate of the Ohio State University law school.
- Practiced
law with the Ohio Attorney General's Antitrust Section for three
years and was in-house counsel with Phillips Petroleum for six
years.
- For nearly 20 years I have been at the forefront of
developing and marketing some of the most significant technological
innovations in the legal practice, including
- document scanning,
- electronic publishing of legal resource material,
- auto-coding,
- linguistic pattern searching,
- email thread depiction and
- near-duplicate grouping.
- Founder and board member of the
Association of Litigation Support Professionals
-
Editor, Litigation Applications
Newsletter, ABA, (1988-1992),
-
Section Editor and
contributor of several chapters to ABA’s Winning with
Computers, Trial Practice in the 21st Century
(1991)
My articles have appeared in a number of
leading publications including those published by
- Corporate Counsel
Association,
- the American Bar Association,
- American Association for
Justice (formerly ATLA),
- Association of Legal Administrators,
- International Legal Technology Association,
- Defense Research
Institute,
- and others.
I was one of the very first people to write
about electronic discovery, writing about the topic in 1989 in
California Lawyer.
|
